Episode 20

Angela Baldasare: Real Talk on Med Spa Exit Strategy Gone Wrong

What Happens After “Sold”: Private Equity & Your Med Spa Exit

In this episode, Angela Baldasare opens up about the real journey of selling a med spa to private equity—what works, what hurts, and what owners often overlook until it’s too late. From valuations and due-diligence to non-competes and cultural fit, you’ll learn how to prepare your business and yourself for a successful exit rather than a painful one. Whether you’re actively planning to get acquired or just want to build a practice with value, this conversation is essential for clarity and strategic foresight.

What Happens After “Sold”: Private Equity & Your Med Spa Exit

Angela shares candid insights from her own multiple exits and consulting work:

How private-equity buyers evaluate med spas—what they truly buy (EBITDA, client base, systems) vs what you think they’re buying (brand, followers, “cool” equipment).
The hidden risks: lease obligations, equipment liens, non-compete zones, employee retention, and cultural changes.
Why you should “begin with the end in mind”—building your business in a way that supports a future sale rather than just day-to-day survival.
Mistakes that cost owners value: lax bookkeeping, unclear processes, high-risk debt, chasing followers over fundamentals.
Listeners will walk away with a checklist of what to audit today if you plan to sell, and how to avoid common traps that reduce value or delay exit timelines.

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meet the host

Jared Rohrer

Owner of Aesthetic Conversion

Jared Rohrer is a digital marketer and agency founder who works closely with medical spa and aesthetic clinic owners to help their websites grow and turn traffic into real growth. His mission is to make marketing clear and achievable for aesthetic practices.

Jared brings practical, tested methods mixed with creativity to the medical aesthetics industry thanks to his experience in SEO and conversion-focused marketing. No guesswork; just real, authentic results.

Through the podcast, blogs, and digital marketing services at Aesthetic Conversion, Jared shares proven strategies, real insights, and actionable guidance that clinic owners and marketing professionals can actually use.

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