Episodes 18

Bulletproof Booking: How Your Front Desk Can Master Phone Calls

The Front-Line of Growth: Phone Conversations That Convert

In this episode, Jared and Marco dive deep into the critical role your front-desk team plays when the phone rings — because every call is a high-stakes opportunity to convert interest into a booked consultation. You’ll learn how to turn those handfuls of rings into bookings, how to train your team to respond with clarity and confidence, and how to build a repeatable process for every call that matters. If you’re serious about closing more leads, this episode gives you the scripts, mindset and metrics to make your phone channel a growth engine.

The Front-Line of Growth: Phone Conversations That Convert

Marco walks through the exact steps and mindset your front-desk needs to convert phone-inquiries into bookings:

  • Why the first few seconds of the call set the tone for the entire interaction (and your conversion rate).
  • How to ask questions, listen actively, and guide the caller toward booking without being pushy.
  • The most common mistakes that lose bookings (long hold times, vague responses, lack of follow-up) and how to fix them.
  • How to integrate your phone-call process with digital marketing and in-spa experience so the call becomes part of the funnel, not an isolated event.
    Listeners will come away with a checklist to audit their front-desk phone process — ensuring every call has the potential to become a paid client.
meet the host

Jared Rohrer

Owner of Aesthetic Conversion

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