Episode 8

From Keywords to Clients: The Med Spa SEO Playbook

SEO That Converts: Going Beyond Traffic for Your Med Spa

In this episode, Jared Rohrer takes you behind the scenes of how a med spa can shift from chasing keywords to attracting clients. We dig into how to map your SEO strategy to real business goals — not just “rankings”, but revenue. From uncovering intent-rich keywords to structuring content and tracking conversions, this is the playbook for med spas ready to win online and grow offline.

SEO That Converts: Going Beyond Traffic for Your Med Spa

Jared breaks down the full SEO workflow tailored for aesthetic practices:

  • How to perform keyword research that aligns with treatments, patient intent, and geographic targeting. (See SEO med spa resources)
  • The importance of on-page optimization, service-specific landing pages, and local search dominance.
  • How to connect SEO efforts to booking metrics — going beyond “traffic” to “calls, consults, and paid treatments”. (See med spa SEO keywords that bring clients)


Listeners will leave with a clear framework: research → optimize → measure → convert.

meet the host

Jared Rohrer

Owner of Aesthetic Conversion

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