In this episode, we step beyond the “digital-first” narrative and examine the place of print advertising for med spas in 2025. We unpack how tactile, offline marketing assets still hold power — when used with intention, aligned with brand, and integrated into a modern marketing mix. Whether you’re considering direct mail, magazine ads or other print media, this conversation will give you the framework to decide if print should earn a seat at your table.
Episode 7
Is Print Advertising Dead? How to Make It Work in the Digital Age

Reimagining Print: Strategic Offline for an Online World
Reimagining Print: Strategic Offline for an Online World
Jon and Courtney share powerful insights on how print marketing continues to deliver measurable results for med spas — especially when used intentionally.
Key takeaways include:
- How print builds credibility and memorability in an increasingly digital marketplace.
- The power of data-driven print targeting for local med spa audiences.
- How to integrate print campaigns with digital touchpoints using trackable QR codes and personalized URLs.
- Real-world examples from Darwill clients who’ve seen ROI through modern print approaches.
This episode challenges assumptions and proves that print isn’t dead — it’s simply evolved.
meet the host
Jared Rohrer
Owner of Aesthetic Conversion
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