In this episode, Kerri Hellwig reveals how a smart med spa membership program can transform occasional clients into dedicated members — delivering predictable revenue, loyal patients, and stronger lifetime value. Whether you’re struggling with inconsistent traffic or want to stabilize cash flow, this conversation shows you how to launch a membership system that works long-term. Expect actionable frameworks, real-world examples, and the mindset shift that turns “just another appt” into “I’m a member for life.”
Episode 21
Kerri Hellwig: How to Keep Clients Coming Back to Your Med Spa
Membership Models That Build Loyalty — Not Just Bookings
Membership Models That Build Loyalty — Not Just Bookings
Kerri walks through why membership programs often outperform one-off promotions or sporadic bookings:
- How memberships create predictable recurring revenue — reducing the feast-or-famine cycle many med spas face. (Membership models are widely recognized as a reliable path to consistent income.)
- The power of tiered membership plans and perks: offering clients value, convenience, and a reason to come back regularly.
- How to design memberships that align with your spa’s capacity — and avoid overload or burnout while maximizing retention and profit.
- Why client loyalty improves when spas deliver consistent care, VIP treatment, and added value — not just discounted services.
By the end, you’ll have a mental blueprint for building a membership program tailored to your med spa — one that builds long-term relationships rather than chasing one-off sales.
meet the host
Jared Rohrer
Owner of Aesthetic Conversion
Jared Rohrer is a digital marketer and agency founder who works closely with medical spa and aesthetic clinic owners to help their websites grow and turn traffic into real growth. His mission is to make marketing clear and achievable for aesthetic practices.
Jared brings practical, tested methods mixed with creativity to the medical aesthetics industry thanks to his experience in SEO and conversion-focused marketing. No guesswork; just real, authentic results.
Through the podcast, blogs, and digital marketing services at Aesthetic Conversion, Jared shares proven strategies, real insights, and actionable guidance that clinic owners and marketing professionals can actually use.
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