Promotions in the med spa world shouldn’t just fill your calendar — they should fuel long-term profitability. In this episode, host Jared Rohrer sits down with Erin MacNeil (Owner, The Spa Business Coach) to unpack the do’s and don’ts of crafting offers that attract new clients and keep them returning. Whether you’re launching a new service or revamping your promo strategy, you’ll gain actionable insights to structure deals that support growth — not just one-off bookings.
Episode 13
The ROI of a Good Deal: Growing Your Med Spa with Strategic Offers
Offers That Convert: Turning First-Time Clients into Loyal Patients
Offers That Convert: Turning First-Time Clients into Loyal Patients
Erin shares her experience helping med spas turn first-time deal customers into repeat patients.
Key topics include:
- How to select services and offers that align with your profit margins and capacity.
- What makes a good promotion vs one that undermines your brand or bottom line.
- How to build a funnel around an offer: initial price incentive → first treatment → upsell/cross-sell → retention.
- Measurement and tracking: using metrics beyond “bookings” (average ticket, retention rate, lifetime value).
Listeners will walk away with a clear framework to evaluate offer opportunities — ensuring your next “deal” is not a race to the bottom but a bridge to better business.
meet the host
Jared Rohrer
Owner of Aesthetic Conversion
Lorem ipsum dolor sit amet consectetur adipiscing elit sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla.
.svg)
.svg)
.svg)
start scaling your success
Listen to More
