Episode 4

Worth the Hype? Paying Influencers to Promote Your Med Spa

Influencer Marketing in Med Spas: Myth or Must-Have

In this episode, we dive into the world of influencer marketing specifically for med spas: when it works, when it doesn’t, and how to know if the investment is worth your precious marketing dollars. Featuring Lauren Taylor and Isabella Latuso of The Limited Agency, we unpack real examples, key metrics, and hidden pitfalls so you can decide confidently whether influencers should be part of your growth strategy.

Influencer Marketing in Med Spas: Myth or Must-Have

Lauren and Isabella walk through the full lifecycle of an influencer campaign in the aesthetics space — from identifying the right creators to aligning with brand values, designing the content, and measuring success. Some highlights:

  • How to vet influencers: beyond follower counts to engagement, authenticity, and audience fit.
  • The difference between short-term hype vs long-term brand building through influencers.
  • Metrics that matter for med spas: bookings, cost-per-lead, lifetime value—not just likes & views.
  • Real-world anecdotes of influencer campaigns gone well — and those that didn’t deliver.


Listeners will leave equipped with a checklist to evaluate whether influencer partnerships align with their brand and budget.

meet the host

Jared Rohrer CEO & Owner of Aesthetic Conversion

Owner of Aesthetic Conversion

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